who are we

Cuemars is an attitude. We curate with a conscience and eschew trends in favour of timeless style. Our philosophy is founded on conscious curation and aesthetically engaging designs. At the heart of Cuemars is the adage: buy less, buy better. We house multiple independent brands that produce durable, culturally-relevant, contemporary clothing, lifestyle and homeware goods. 

Cuemars started with the vision that every purchasing choice can make a difference. We are committed to honest sustainability through our supply chain. From sourcing to distribution, we scrutinise every process and every supplier before it reaches you. We seek to actualise a positive buying experience. Our name is not just a product, it is a story.

We pursue cultural significance, driven by a belief that design is not synonymous with trends. Assuming a design practice based on our own transcription that, relevancy is contingent to nature, not only in this age, but universally. We are visionary curators of bodacious design and what good design should be; at its nexus is a persistent symbiosis with the environment. Our designs are a compliment to histories and natural, organic forms. - In a society cascading towards considered purchasing, we are instigators/provocateurs of such ebbs in culture.

Where to find us

Our store is located in the heart of Shoreditch, in the Truman Brewery.

91 Brick Lane - E1 6QL - London - UK

We are open Tuesday - Sunday / 11am - 6pm

We aim to promote green living and you will find in our store a large selection of indoor plants, pots and plant accessories.

If you love nature and urban jungle, come to visit our 'Oxygen Room'.

Conscious Lifestyle

Green news

Jewellery Made to Last

Jewellery Made to Last

When it comes to deciding what jewellery to buy there’s more to consider than whether it looks becoming. At Cuemars, our collection of jewellery ta...

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A Fitting Choice of Clothing

A Fitting Choice of Clothing

What does it mean to make conscious buying choices when it comes to our clothing? We discuss working with sustainable designers, and how we, at Cue...

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Alpaca is the new black.

Alpaca is the new black.

What are the alpacas? The Alpacas are originating from west-central South-America. They are camelid species related to the Lamas. However, the alpa...

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